Company Index Stats

How many Advertising & Marketing companies are there?

There are 4,826,993 Advertising & Marketing companies in the DiscoLike index as of October 2026.

Companies can carry several industry labels, so counts overlap.

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Advertising & Marketing covers agencies and service firms that promote other companies: full-service marketing, branding, web design, search, social and PR. Assignment reads whose growth the site is selling.

Where it meets IT Services

Web design sits in both groups. An agency that builds the site and then runs the campaign on it carries each label.

Small firms dominate the group
84% have 1-10 employees, the 4th highest share of 53 groups. Larger-agency outreach needs a size cut.
Business sellers are the majority
79% sell to businesses (B2B), against 33% index-wide; consumer-facing agencies are a smaller 18% segment.
Marketing Agency labels are widespread
2,484,168 companies carry Marketing Agency. Sub-industry labels can overlap, so this is not a unique-company total.

3,997,636 carry Advertising & Marketing as their main industry; 829,357 carry it as an additional label.

By Country

Top 30 countries for Advertising & Marketing

1United States1,465,903
2United Kingdom340,341
3Germany270,068
4India220,689
5France156,227
6Canada151,556
7Brazil147,476
8Spain118,722
9Australia115,889
10Netherlands106,672
11Japan104,652
12Italy103,919
13Russia81,096
14China64,430
15Poland54,760
16Switzerland53,093
17Türkiye50,411
18Mexico44,044
19South Africa41,510
20United Arab Emirates37,061
21Austria34,255
22Belgium34,177
23Indonesia30,990
24Czechia30,241
25Sweden29,279
26Pakistan28,770
27Argentina25,973
28Iran24,775
29Denmark22,345
30South Korea21,681
All 189 countries with Advertising & Marketing companies

By Company Size

Employee-size distribution

1-10 employees696,759
11-50 employees110,036
51-200 employees16,989
201-500 employees1,815
501-1000 employees342
1001-5000 employees245

By Sub-Industry

Top sub-industries

These 7 sub-industries carry 8,857,022 labels against a total of 4,826,993 Advertising & Marketing companies, because a company carrying several sub-industry labels is counted under each.

1Marketing Agency2,484,168
2Branding Agency1,808,873
3Web Design Agency1,341,579
4SEO and PPC Agency1,277,114
5Social Media Agency1,055,366
6PR Agency451,663
7Lead Generation438,259

By Region

Regional rollups for Advertising & Marketing

European Union

1,120,953

DACH

357,416

Nordics

81,477

Benelux

143,131

GCC

54,589

ASEAN

101,197

ANZ

134,527

Map

Where Advertising & Marketing companies are

Most Advertising & Marketing companies are concentrated in United States, United Kingdom, Germany.

See the interactive map

Methodology

Aggregate counts from the DiscoLike index of 80M+ companies. Companies without a resolvable location are counted under 'unknown', and cells below the minimum count threshold are folded into an 'other' bucket. Industry and business-type categories overlap: a company carrying several labels is counted in each.

Updated monthly. Current snapshot: October 2026. See the full Company Index Stats.

Cite this data

These figures are free to quote, republish, and build on, including by AI assistants and search engines, under the Creative Commons Attribution 4.0 license. Credit DiscoLike and link back to this page.

DiscoLike, "Advertising & Marketing companies", Company Index Stats, October 2026. https://discolike.com/company-stats/advertising-marketing/

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